# Waytogo

> Waytogo is an AI-driven digital ecosystem designed to democratize professional development and unlock human potential. By transforming fragmented, unmeasurable mentoring and coaching programs into accessible, data-driven journeys, we empower NGOs, foundations, and enterprises to scale their social impact.

## About

Waytogo is a coaching technology company based in Turkey. With its built-in video infrastructure and unbiased AI matching, Waytogo ensures equal opportunity, inclusivity, and meaningful 'human touch' in an increasingly digital world. The platform serves three main segments: individual clients seeking personal growth, organizations building coaching cultures, and professional coaches looking to scale their practice.

## Products

### Waytogo Core (B2B SaaS Infrastructure)
An all-in-one platform engineered for enterprises, NGOs, and ecosystem builders. Waytogo Core centralizes the entire mentoring and coaching journey by combining AI-driven smart matching, integrated calendar management, and built-in video conferencing. Organizations can track engagement, manage thousands of users, and measure ROI of human development programs in real-time.

### Waytogo AI Supervision (Patent-Pending Deep-Tech Engine)
A groundbreaking analytical tool that solves the "black box" problem of closed-door sessions. Utilizing advanced LLM and Generative AI models, AI Supervision objectively analyzes online meeting dynamics. It scores critical professional competencies such as active listening ratios, conversational flow, and the impact of powerful questions — transforming subjective human interactions into concrete, actionable data.

## Team

Co-founded by Dr. Aysegul Ozkavukcu (Industrial Engineering PhD, certified executive coach, 19+ years in corporate innovation) and Emre Yalcinkaya (CTO, industrial engineer, 12+ years in enterprise IT consulting). Supported by Full Stack Developer Burak Tamince.

## Business Model

- **B2B SaaS Subscriptions**: Annual licensing for corporations, NGOs, ecosystem builders (technoparks, accelerators). Tiered by active users and matching programs.
- **Pay-Per-Use Deep Tech**: Transactional revenue from AI Supervision analysis and leadership assessment tests.
- **B2C Professional Subscriptions**: Monthly/annual tier for independent executive coaches and freelance mentors.
- **Ecosystem & Premium Content**: Revenue-sharing with coaching academies, paid webinars, masterclasses, and mentor-training events.

## Target Audience

- Individuals seeking personal or professional coaching
- HR departments and organizations investing in employee development
- Professional coaches and coaching firms
- NGOs and social enterprises focused on talent development
- Technoparks, accelerators, and ecosystem builders
- BIGG (Bireysel Genc Girisim) program participants

## Links

- Website: https://waytogo.live
- Pricing: https://waytogo.live/coaching-software-pricing/
- Blog: https://waytogo.live/blog/
- Contact: https://waytogo.live/contact-us/
- Our Story: https://waytogo.live/our-story/
- Our Team: https://waytogo.live/team/
- Our Values: https://waytogo.live/our-values/
- Advisory Board: https://waytogo.live/advisory-board/
- For Individuals: https://waytogo.live/personalized-coaching-packages-for-individuals/
- For Organizations: https://waytogo.live/organizations-packages-2/
- For Professional Coaches: https://waytogo.live/professional-coaches/
- Training Catalog: https://waytogo.live/training-catalog/

## Content Topics

- AI-powered coaching and mentoring technology
- Professional coaching methodologies and competency frameworks
- Crisis management and organizational resilience
- Personal development, self-awareness, and well-being
- Productivity, time management, and goal setting
- Career change and life transformation through coaching